Thursday, November 13, 2008

Online Video Clip for 'Web Videos'

"Do You need a Video for your Website, ...

... For targeted Traffic and High Customer Conversions?

Online Videos have become an important factor for any business online.

It can help you grow your business and achieve the results you are hoping for in your market.

Reasons to consider the use of video marketing efforts include:

- showing up on the search engines,
- better site ranking,
- saving time,
- cost effective, and much more.

Video marketing is one of the best solutions for any business online today.

There are many reasons your business can benefit through the use of video marketing including:

- saving time,
- better value for money,
- increase website traffic,
- credibility through higher site rankings,
- [getting] found on the search engines.

Tuesday, November 04, 2008

Custom Business Videos for Your Website

Videos are one of the most effective ways to show your

customers why they should do business with You.

Put a short custom video on your website when your visitors come to your website. This grabs their attention instantly and lets them stay on your site.

Use video to explain your products, your services, your specialties, - your uniqueness. This will give potential customers a much better idea of the great value you are offering and lets them get in contact with you more easily.

Even short 2-3 minute videos can increase sales greatly for existing campaigns.

Get Your own custom video today that will show them why YOU are their best choice.

Free Internet Video Marketing Report

Monday, September 08, 2008

Web 2.0 + Semantic Web = Web 3.0

Hi Everyone,

Allan Cho writes about web 3.0:

"Finally, the latest issue of Talis' Nodalities it out. One of the brightest minds of the SemWeb industry, Alex Iskold has written an article, Semantic Search: Myth and Reality, which is really worth the wait and the read. He argues that the SemWeb shouldn't about competing with Google since its algorithm has so successfully ruled the web for over a decade. Why fix something that's not broken? ... [read more]"

How do you think we can (soon) use web 3.0?

Social Networking & Video Marketing

Monday, July 14, 2008

New Community Video


I hope you are having a good start to another great week.

Just wanted to let you know that we have a new Video on the Main Internet-Experts-Live Network called 'iEL Community Video'.

Please watch this video since it features some of you. You can find it when you scroll down to 'Today's Focus'.

iEL Promo Video

We are going to upload this video to over 60 top websites on the Internet and wanted to show it to you as an easy way of getting a promotional video done for your business plus getting it distributed quickly across the Internet.

Video Marketing has become one of the most effective marketing methods on the Internet and we will show you some ways how you can use video marketing to promote you and your business very effectively.

If you do not feature in this short video yet, don't worry. We will give everyone the chance to get 'exclusively' promoted on top Internet websites. The effect can be outstanding.

I am going to explain this in some more details in some Blog Posts on iEL over the next couple of days.

Karl Ortenburg

iEL Team

Tuesday, June 17, 2008

New Google Webmaster Tools: Diagnosing Google's Indexing Of Your Website

Hi Everyone,

just wanted to let you know that we have uploaded a great video about Google Webmaster Tools to diagnose crawling from Google.

Google's Search Evangelist Adam Lasnik talks about:

- The robots.txt file diagnostic tool that tells you whether your robots file is stopping Google from crawling/indexing your site.

- The WebCrawl diagnostics tool that analyzes whether i.e. your host stops the Google robots from indexing your site.

See the video at:

Let us know what you think of these tools.

iEL Team

Monday, May 12, 2008

New Google software lets any website add social networking

Google Inc. on Monday plans the release of Google Friend Connect, a service that enables any website to provide social networking features for its visitors.


Wednesday, March 05, 2008

Website Content Management Automation

I was recently asked to explain how to publish site content to the web sort of automatically. Plus how to receive new content to your site.

Voila- here is the short version of how you can do that FR.EE:

PUBLISHING CONTENT: Take some content from your website and put in your blog (if you haven’t got one, you can set up one for free at e.g.

Find your RSS feed on your blog and ‘burn’ this feed in Feedburner will then automatically notify ‘the web’ whenever you write something new in your blog.

RECEIVING CONTENT: If you want to receive updates directly into your website whenever new content has been published, you simply integrate the respective RSS feed into your site or blog. You can find the RSS feed of a blog/site by looking for the orange RSS feed symbol or you can just look up the RSS directories to find any feed.

‘RSS’ sounds rather technical, but just think of it as a (zero emission ;-) sports car that gets you to where you want to go faster. How much of its electronic ignition do you really need to know to be able to drive that (RSS) car? Zero, right?

Let’s make a quick example: I mentioned to Steve Oxlade the other day that I would love to have quotes from his great book (The Abundance Zone) on our IEL website. Ideally new quotes every day. (Marketing for him - inspiring new content for me. Win-Win.) To make this work Steve would put a couple of quotes from his and Matt’s book onto his blog every other day. Done in a minute or two. I would ‘subscribe’ to the RSS feed from his blog and integrate it into my site. Whenever Steve puts some new quotes into his blog, they show up on my site, automatically. So when visitors come back to my site, they see (Steve’s) new content -magic.

This can be done with any content really and there are many ways how to use RSS which I will explain at another time.

p.s. RSS also helps your search engine optimization because Google and the others like fresh content! It really is a win-win-win.

So long for now, take care and god bless.


Monday, February 04, 2008

Business building failure rate

Last week I posted about 'Building A Successful Internet Business' and the perils of it . The rate of over 90% of small businesses failing within the first ten years shocked me.

Can you imagine all the broken dreams and the financial hardship left behind? This is unbelievable and apparently there are not enough people out there helping smaller companies to start, survive and grow their business.

That got me thinking ... and deciding I want to do something about this horrible failure rate.

We will put a program together that will support entrepreneurs in building their business, making sure they survive and grow their dreams!

Since we focus on the Internet side of things, this will be a program that supports people in building an Internet business. It will be a program where we combine advice from the Internet experts with the support from 'coaches' to make sure things really happen and are not just digested as great information.

More on the program later in this blog.

For now I just want to mention that I have set-up a 'draft' forum to get a feel for where entrepreneurs might want support the most. Here is the link: "Successful Internet Business Building"


Tuesday, January 29, 2008

Building A Successful Internet Business

For anyone currently building their Internet Business I would like to briefly mention Michael Gerber's highly recommended book 'The E-Myth Revisited - Why Most Small Businesses Don't Work and What to Do About I'.

Here is a short overview over his basic business building concepts and principles:

1. Every year over 1 million people start a business of some sort and statistics tell us that by the end of year ten over 90% of these small companies have failed. (These statistics are from the States but I doubt very much that the horrific failure rate is much different in any other country!)

2. Most businesses are started by so called 'technicians', people who are skilled at what they enjoy doing. Technicians assume that they understand how a business works but most of the times they don't.

3. Building a business, according to Michael Gerber, takes three skill sets: (1) The entrepreneur, (2) The manager, (3) The technician.

4. Businesses generally go through 3 phases of growth:
- Infancy - When the technician is required mostly
- Expansion - when better management skills are required.
- Maturity - when an entrepreneurial perspective is needed

The business that is built and managed by someone who combines the approach of the three roles will have a far greater chance of survival and success than the one guided by someone thinking like a technician alone.

Michael Gerber's main idea to save (small) businesses from failingis that you should view your operation as the prototype for a franchise business or a turn-key solution. The main challenge in doing so he sees in maximising the amount of time you spend working ON your business rather than IN your business.

Michael Gerber has been a consultant for small companies for many years and his company E-Myth Worldwide has put together a business development process by which a successful franchise prototype can be built in seven distinct steps and a foundation of three key activities.

See the Summary of the 'E-Myth Principle Based Business Development Process', click here. Even if you have read the book before, this summary is a great reminder of the main ideas.

P.S. If you would like to get great tips & feedback for your specific business, here is the link to a brand new Forum "Successful Internet Business" to discuss some of the challenges and advantages building a business online.