Wednesday, February 14, 2007

Mobile Comparison Site

"PriceRunner launches comparison site on mobile."

PriceRunner has struck an exclusive partnership with mobile software provider Picsel to launch a mobile version of the price comparison website.

The company, owned by ValueClick Europe will launch the new service in the early second quarter of 2007.

Consumers will be able to download the free application from or by sending a text to a shortcode, where the application will be sent back to the user; only standard data roaming charges.

Users will see a full colour mini-version of with full functionality to compare prices.

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