Tuesday, November 07, 2006

Think you got it sussed?

Think you got it all sussed out?

Maybe yes - maybe no(t). I just developed a business card for a new product and I was pretty pleased with the result - until I asked some trusted friends what they thought of it... Really great feedback - I got which changed the face of that new card entirely.

Now why am I bringing this up? To reiterate the online marketers mantra: "Test everything." There really is no substitute for it. There is no better way of finding out than asking the 'the marketplace' (or some friends).

Wishing you insightful testing!


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